Brand
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Finance
Hotel Owners Push Back on Merger of National Brands
Franchisees are fighting Choice Hotels’ attempted takeover of its biggest rival, which would create a dominant player in the budget…
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Style
L.A. Pays Stylish Tribute to Born X Raised Founder
“I was inspired by Miami and Sour Patch Kids Watermelon,” said Cliftun, a musician and artist who was in a…
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Style
Let the Real Stretch Marks Rip
Various so-called imperfections now appear so often in ads and images for lingerie that some consumers doubt their veracity.
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Style
Branding the Good Life
Erik Torstensson wanted to talk about Frame, the “model-off-duty” denim brand that he started with his business partner, Jens Grede.…
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Style
At McDonald’s, a Growing Appetite for Fashion
Jeremy Scott had just started interviewing for the job of creative director at Moschino when he had an epiphany of…
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Style
Russell Brand’s Alternate Reality
On Sept. 12, four days before he was expected at the Troubadour Wembley Park Theater for another sold-out show, Russell…
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News
When You Think About Your Credit Card, Does a Fragrance Come to Mind?
Corporations are now mimicking fashion designers and hiring development firms to create a signature scent that clients won’t forget.
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Finance
Those Doritos Too Expensive? More Stores Offer Their Own Alternatives.
Retailers are expanding their own private-label food and beverage offerings, attracting customers looking for less expensive options.
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Health
Jack Daniel’s Tweaks Its Brand, From Bland to Exclusive
The Tennessee whiskey, long snubbed by connoisseurs and collectors, is suddenly grabbing attention with a series of special releases.
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Style
Prozac Nation, Meet Lexapro Sweatshirts
Last year, when Eileen Kelly began a line of antidepressant-themed sweatshirts, they sold out fast. Now other brands are lining…
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